Features

Everything you need to maximize revenue per player — layered right on top of your existing systems

Voice AI

Voice AI — Amy

Your 24/7 AI phone agent. Amy answers every call, books tee times, handles questions, and naturally suggests add-ons — so your team can focus on the golfers in front of them.

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Webchat AI

Webchat AI

An always-on chat agent embedded on your website. Answers FAQs, helps with bookings, suggests F&B and pro shop — converts browsers into booked rounds, 24/7.

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SMS Upsell

SMS Upselling

Mid-round text offers at the perfect moment. "Grab a cold one at the turn?" — personalized F&B, pro shop, and lesson suggestions that feel helpful, not pushy.

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Player Intelligence

Player Intelligence

Your Revenue Caddy learns from every interaction — calls, texts, purchases, visit patterns. The AI gets sharper with every round, so each upsell feels personal, not generic.

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Platform Enhancement

Works With Your Platform

Already using GolfNow, foreUP, Lightspeed, or Tee-On? Perfect. SimpleUP Golf enhances what you have — adding AI-powered upselling and communication that booking platforms don't provide.

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Analytics

Revenue Analytics

See exactly how much revenue your AI generates. Tabulated results from every interaction — which upsells convert, what players respond to, and ROI per channel across voice, chat, and SMS.

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See It In Action

Book a personalized demo and see exactly how SimpleUP Golf would work with your course and your existing systems.

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